Dawnly™ — The Linen Sunrise Alarm Clock

From late October through March, most alarms in the UK sound before sunrise. Blackout curtains shut out the last traces of light, while a phone alarm activates your stress response as it pulls you from deep sleep — your heart races, you feel groggy and full of dread, and you press snooze repeatedly. You call it "not being a morning person". The real problem is a bedroom with no dawn.

Dawnly™ brings sunrise to your bedside table. A warm glow begins to shine through its woven linen face up to 60 minutes before your alarm, growing brighter in 20 gentle steps. The light is broad, warm and ambient, like a natural sunrise, never an LED spot directed at your face. Your body wakes to the light first, and a soft melody finishes waking you. Researchers from the University of Colorado found that spending a week in natural light moved campers' body clocks nearly two hours earlier — people who see the sunrise wake up well. Dawnly™ brings that same signal into your home.

In the evening, the process reverses: sunset mode gradually dims the light over 10–480 minutes while your podcast or audiobook plays through the Bluetooth speaker. The display turns off completely, leaving your room truly dark for the night, so you can finally leave your phone charging in the kitchen. No app, WiFi or subscription — ever.

• Simulated dawn: 20 brightness steps, starting 0–60 minutes before your alarm
• Sunset mode and sleep timer: 10–480 minutes for both sound and light
• 30 sounds for waking and sleeping: 20 nature melodies and 10 white-noise options, with 32 volume levels
• Bedside lamp with 17 lighting modes: 8 fixed and 9 dynamic
• Built-in Bluetooth speaker for playing music, podcasts and audiobooks from any phone
• Display brightness: 5 levels down to fully off, leaving no illuminated digits at 3am
• Tap the top ring once to snooze
• The time sets automatically via Bluetooth pairing — no app or WiFi
• USB power (cable supplied) · approximately 18 cm across · CE & EN 62368 certified

1. Put Dawnly™ on your bedside table and plug it in. Pair your phone once and the clock will set the time automatically.
2. Choose an alarm time, a melody and how long you'd like the dawn to last (we recommend 30 minutes to start).
3. At bedtime, tap to activate sunset mode with your sleep timer. The sound and light fade away, the display goes dark, and the next morning starts with a sunrise.

• 1× Dawnly™ — The Linen Sunrise Alarm Clock
• 1× USB power lead
• 1× Quick setup guide

• Dawnly™ is a quality alarm clock, neither a medical device nor a light-therapy product. It neither diagnoses nor treats any condition.
• If you have a condition that causes photosensitivity, consult your GP before you use the dynamic light modes.
• Bluetooth supports only the speaker and automatic time synchronisation. By design, there's no app or WiFi.
• Use indoors only and keep clear of water.
• Each order is backed by a 12-month warranty and the 60-Night Brighter Mornings Trial, with support based in the UK.